Qittle SMS Message Solutions

Qittle helps businesses create, customize and manage a mobile marketing initiative.

Archive for the ‘Text’ Category

Promos on the Go, The Way Restaurant Marketing Works

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There are different ways to market your restaurant. When choosing a marketing strategy, keep in mind that the more people you can reach, the more effective your marketing strategy will be.

Restaurant marketing is a little bit different from advertising other products and services. With restaurant marketing, the time your advertisement reaches your target consumer population is very essential.

SMS messaging is a great restaurant marketing tool. Mobile marketing allows you to reach more consumers compared with conventional advertising. It also allows you to stay connected even with people who are always on the go. Imagine having a TV commercial for your restaurant. Did you ever think of that percentage of your consumer group that is on the road or in the office where they have no access to television?  They won’t be able to see your ad and would miss your lunch promos.

With restaurant marketing, it’s very important to send timely messages to your subscribers so they can respond to your ads as soon as they can. Sending your lunch menu or dinner promos during lunch or dinner time will make your consumers consider going to your restaurant instead of looking for other places to eat. The more you give information to your clients, the more your clients will be reminded of how good their last dining experience in your restaurant had been and they would always want to return to your establishment.

Bring your meal promos to your customers through mobile marketing. Promos on the go will help bring in more customers to your restaurant than printed coupons. By sending your restaurant’s promos through text messaging, your customers won’t have to worry about forgetting to bring coupons and missing on your great discounts and deals.

Make restaurant marketing work for you through mobile marketing.

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Written by Casey McConnell

October 19, 2010 at 12:46 pm

Text Marketing, Advertising Made Simple

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Are you looking for an affordable and simple advertising campaign for your business? Today, everything is fast- paced. We expect immediate information, fast results and great outcomes. The same goes with marketing.

Gone are the days when you can afford to spend days conceptualizing an ad campaign. In any business, each day counts. Why waste time on expensive marketing campaigns when you can get text marketing for your business?

Mobile marketing is a simple and affordable advertising campaign you can use to market your business. Text marketing is a very simple ad campaign that you can launch within 24 hours. You don’t have to spend too much on an advertising campaign to put your business out there.

Aside from being affordable, text marketing is also effective in terms of turning your ads into profitable income. How? Text marketing allows you to reach your audience in a more personal level than other advertising techniques. Because your customers chooses the information they want to subscribe to, you can be sure they will always read your text messages and you will always get a response to your messages, may it be a reply to your message or a visit to your establishment. There is always a call to action on each of your messages, which you can be sure your customers will respond to.

With mobile marketing, all you have to worry about is the messages you are going to send to your subscribers. In text marketing, the simpler and more straightforward the message is the better. Keep in mind that most of your subscribers are people who are always on the go so it’s important to send concise messages.

Advertising doesn’t need to be complicated. If your business or a business of someone you know is in need of text marketing, consider Qittle Text Marketing

Written by Casey McConnell

October 19, 2010 at 12:37 pm

Why You Need Mobile Marketing

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Mobile marketing is a form of advertising that allows business owners to communicate with their clientele on a more personal level.

Communication is very important in any type of business. It is through communication that people learn about your business and you receive feedback about your products and services. An open line of communication benefits both the business owner and the customer. Communication and advertising is a perfect combination for a winning marketing strategy. Do you need mobile marketing? Of course, you do!

Mobile marketing is an affordable advertising method. You don’t have to spend a lot for an effective marketing campaign. Spending money on an expensive ad campaign doesn’t guarantee a successful campaign. So why risk your money when you can have a mobile campaign that costs less than your traditional marketing method and is more effective in improving your business?

This type of advertising method is also an interactive method. Your customers are able to participate in your ad campaign as your business is directly delivered to them. When customers are well informed about your business events and promos, they will choose business over other businesses. Why will they go to another store when they already have all the information they need in your store like prices, products and services? Unlike other marketing strategies, you can easily track the progress of a mobile campaign. You’d know if your client’s are responsive or not and the changes you need to make on your ads. Once you have all these information, you can conveniently make the important changes. You can’t have that from a traditional marketing campaign, unless you are willing to spend some more money for a new advertisement.

If you are ready to take advantage of mobile marketing or if you know of a business that can benefit from mobile marketing, please sign up for a free 30 day trial at Qittle today.

Written by Casey McConnell

October 19, 2010 at 12:22 pm

Texting Tops Talking Among Teens

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Texting is now the primary reason that teenage boys and girls purchase mobile phones, and they’re sending and receiving messages in record numbers, according to a new study released earlier this week by The Nielsen Company.

“If it seems like American teens are texting all the time, it’s probably because on average they’re sending or receiving 3,339 texts a month,” the New York-based marketing and research firm said in a statement accompanying the findings of a study of monthly mobile phone bills. “That’s more than six per every hour they’re awake–an 8 percent jump from last year.”

In their study, researchers with Nielsen looked at the phone bills of over 60,000 mobile service subscribers in the United States, as well as surveys from more than 3,000 teenage cell phone users. They discovered that teenage males send and receive an average of 2,539 texts each month, while teenage females send and receive an average of 4,050 messages monthly. In a distant second place are 18-24 year old users, who exchange 1,630 texts per month, or half as many per hour as teens.

In contrast, use of traditional, person-to-person calling services has decreased 14% among teenagers when compared to last year. The average teen only talks 646 minutes on the phone each month–less than any other group than adults over the age of 55. According to Nielsen, 22% of those who said they preferred text messages over phone calls said it was because it was easier, while 20% noted that sending texts was faster than using voice services.

Text messaging has also surpassed safety as the primary reason that teenagers purchase mobile phones in the first place, according to Nielsen. Of those who responded to the research firm’s survey, 43% listed texting as their top reason for purchasing a cell phone. Meanwhile, safety, which was tops in 2008, has fallen to second place, with only 35% of 2010 recipients listing it as the most important reason to one of the devices. Keeping in touch with friends finished third (34%), with keeping in contact with family (26%) and always being available (22%) rounding out the top five.

Source: RedOrbit Staff & Wire Reports

Written by Casey McConnell

October 17, 2010 at 1:36 pm

Qittle Text Message Marketing

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Written by Casey McConnell

October 15, 2010 at 2:32 pm

Cell phone ownership rates among young adults have reached 96%

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A higher percentage of US adults owns a mobile phone than owns a computer, according to new data from the Pew Research Center’s Internet & American Life Project.

Cell Phones, Computers Top Gadgets
Pew data indicates that 85% of Americans now own a cell phone. Cell phone ownership rates among young adults have reached 96% of 18-to-29 year olds. Meanwhile, three-quarters (76%) of Americans own either a desktop or laptop computer. Since 2006, laptop ownership has grown dramatically (from 30% to 52%) while desktop ownership has declined slightly.

Click here to read the full article
More Americans Own Mobile Phones than Computers

Written by Casey McConnell

October 15, 2010 at 2:16 pm

What is Mobile Marketing?

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Mobile marketing is very similar to online advertising. However, one of the differences between these two advertising concepts is that mobile marketing reaches more consumers than online marketing strategies. If you look at the numbers, more people own a mobile phone than a computer. With this data alone, it is very easy to understand what a mobile campaign can do to your business.

If you are thinking of having a mobile campaign for your business, it’s important to know that there are several kinds of mobile ads. You can choose to use mobile banners and posters for your ads or go for the most common mobile marketing strategy, which is text messaging. MMS and mobile game advertisements are other forms of marketing strategies you can use for your mobile campaign.

When choosing the kind of advertising you are going to use, you may want to keep in mind your target consumer population. If the behavior of your target consumer population leans more on mobile Internet, then you can use banners and posters and even mobile game advertisements. However, if your target population is more based on text messaging, then it’s better to use text marketing to send out your advertisements. This way, you can be sure to reach the right audience more effectively and more quickly. By learning the behavior of your target consumers, you can easily make individualized advertisements or personalized messages to make your target market follow your advertisement’s call to action.

Mobile marketing has a lot to offer to your business. With our economic situation right now, it is a wise move to look for better and more affordable ways to put your business out there, where everyone has access to it. Click here to start your free 30 day mobile marketing trial

Written by Casey McConnell

October 13, 2010 at 11:43 am