Qittle SMS Message Solutions

Qittle helps businesses create, customize and manage a mobile marketing initiative.

The Top 5 Reasons for having a mobile marketing presence

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So, you have been thinking about doing something with mobile (SMS,MMS, .MOBI) but you are still on the fence as to whether you should or not. Here are the 5 most compelling reasons you should be doing something mobile.

1. There are 4.1 Billion cell phone users in the world. This is an amazing audience.

2. The SmartPhone has replaced the computer, and has become the basis for most communication and interaction. Most households have forgone a land line from the local telephone company because they have no need for it.

3. We have become a society of instant gratification. The cellphone has become the conductor for this overwhelming need. If you want to, you can use your web enabled cell phone to find a public restroom. How cool is that?

4. A marketing email will get opened less than 2% of the time while a marketing text message gets opened more than 92% of the time. I know, email used to have the same stats when it first came on the scene. And, mobile may go this same way, but for now it’s a power house for marketing. And at the time of this post, I have yet to find a single person who will not read a text message. I don’t know where the other 8% are.

5. At this time, mobile marketing is relatively inexpensive. For example, if you want to send out a text message to loyal customers who have opted to receive your marketing campaign, you can send 100 people 4 messages a month for about $500.00. With this you get the ability to create reports, track dead numbers and see your opened stats. If this creates $50,000 in revenue for the year, your investment is only .01%! Can you think of a better marketing value? As far as I am concerned, there should be no reason for you not to go mobile. The world of mobile is gearing up to only get bigger and the carriers are in the process of developing their networks to handle the increase in traffic. Mobile is here.

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Written by dansmobile

April 8, 2009 at 5:56 pm

Posted in SMS

Tagged with ,

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